Unleashing that big voice from the Windy City, Lou Pride reaches new heights with Keep on Believing, his third album on Severn Records. Lou delivers 11 powerful new originals, topping them off with a beautifully soulful version of the Bob Marley classic “Waiting in Vain,” and a remake of his own 1972 hit on the English Northern Soul scene “I’m Com’un Home in the Morn’un.” Sparked by the horn arrangements of the great Willie Henderson (Tyrone Davis, Chi Lites), Lou leads us to a righteous place where Chicago blues meets Memphis soul.

Here's what the critics are saying . . . “[Lou]’s always boasted one of the best voices on the soul-blues scene.” —David Whiteis, Living Blues